After weeks of tension, plots and backstabbing, The Celebrity Traitors concludes with a thrilling end
Warning: spoilers ahead - This article reveals details from Celebrity Traitors finale
Over the course of the show, audiences saw eliminations, double-crosses, intense glares, and an unforgettable incident that cut through all suspense.
Yet on the final evening, the ultimate victor of the inaugural Celebrity Traitors was revealed.
Out of 19 contestants, just a handful remained: Deceivers and loyal players facing off for the winnings.
Before long, the competition tightened to only three contenders: the remaining contestants.
Ultimately, funny man Alan Carr was crowned the winner, in a shocking result that broke the internet and made him tearful.
"This has been destroying me, my apologies," he declared, admitting to the remaining faithfuls that he'd always been a traitor. "I'm an awful human being."
"You played amazingly," they consoled him. "Everything's fine."
Social media quickly erupted with the news. "Most awful traitor ever being the best traitor ever," commented one user.
"There could not have been a more iconic ending," wrote a different person, while someone else described it as "the television highlight of the year."
His chosen charity, a cancer charity, gets to keep all the prize money, with the total amount reaching eighty-seven thousand five hundred pounds.
Alan Carr's transformation from giggle liability to cold-hearted killer was among the most memorable aspects of the series.
But his win still shocked viewers in shock, as noted by entertainment reporters.
"The thought of him, among everyone, pulling off an expert performance in deception felt about as likely as him maintaining composure through his comedy routines."
During follow-up conversations, the other contestants explained the reasons nobody had truly doubted him.
"He might have come down to the morning meal in traitor attire and I still wouldn't have thought he was a traitor. I was too busy laughing," one participant said.
"Most people didn't vote for him because how can you vote for a person so loveable?" questioned a different contestant.
Carr said he had "thoroughly enjoyed" his experience with the program.
"I'd like to do it again... I doubt it would be successful a second time!"
The final episode was lengthened to 70 minutes on television. There was an unusual opening than usual, as all the celebs knew who would appear at the morning gathering.
Viewers heard particularly inspiring, and atypical for the show soundtrack, as the episode revisited some moments from each of the finalists' time in the castle.
True to form, Alan Carr provided unforgettable quotes.
"Let's face it, I started the competition as something of a nervous wreck. I've betrayed close allies under the bus, I've eliminated beloved figures openly. I'm clearly more deceptive and traitor than I believed."
At the same time, another contestant noted that reaching the conclusion was "significantly more pressure than playing for a national team", while someone else said he was "totally surprised" to have lasted this long.
In the beginning in the episode, several players appeared to be attempting to become the new style icon of the castle, replacing an earlier departed style leader.
The winner appeared at breakfast resembling a vintage television personality in a checked maroon suit, before changing into a bejewelled white suit.
However, he got out-jacketted by a fellow player's burgundy formal wear. What a look.
Following this was the competition, with the remaining contestants boarding a train named - naturally - The Traitors Express.
This task saw them destroying portraits of eliminated players. Have sympathy for a player who was hit on the head multiple times by the lid of a substantial container.
Before long, it was time for the elimination discussion.
The deceivers made a pact in advance, vowing to stick together. "We've progressed significantly, I won't betray him," stated one, while the other just giggled.
However, one did stick to their agreement. But, having slipped unnoticed for the majority of the competition, their partner still received the majority elimination votes.
The remaining traitor looked like he was in significant distress to be the final deceiver remaining. "Now I'm on my own, I feel terrified," he said. "I'm a loose cannon, without direction."
Social media and onlookers were similarly upset.
"I did NOT want this contestant to be eliminated. An endearing deceiver," said an observer.
"You will forever be remembered in the show's legacy," wrote a different viewer.
However, there remained no time to dwell on their elimination. Soon, they were at the final stage - which was the moment everyone anticipated.
The last players gathered around the fire pit. And the alliance broke down, precisely when it was most crucial, in an absolutely shocking development.
One contestant was eliminated in dramatic fashion - after a shock vote from their partner, who betrayed them.
"This pains me to be betrayed last minute like that," remarked the eliminated player. Later, it was revealed that if they ever communicate, the betrayed player refers to their former ally by a betrayer's name.
Finally, just three players remained in the game: the final trio.
One player, looking incredibly smug, chose to conclude the competition. The same decision was made by a different player, and everything depended on the third, who made the identical choice - which meant that the deceiver emerged victorious.
According to commentators, the scene where remaining contestants consoled the winner was "compelling television". "I predict it could be in the running for memorable moment at next year's awards," they said.
Fortunately, the champion soon recovered from his emotional outburst, and was able to enjoy his victory.
"What a rollercoaster. I was awful at lying, my expressions gave me away and here I am the champion," the winner said.
He also joked about the memorable elimination - his close ally during the initial stages - by reaching over the host in the concluding moments and touching her cheek.
"You've got something on your face," he said, with his characteristic laugh.
The last few weeks of famous people scheming, plotting and sometimes surprising incidents may seem like a bizarre fantasy. Yet it actually all happen. It will be remembered fondly.